ABOUT

Patients on Command helps chiropractors scale their practices by taking over tasks that strategically and efficiently promote business growth. They attend to and expand multiple facets of chiropractic businesses day in and day out so founders can stop working in their practice and step into being leaders and CEOs of their practices.  


THE CHALLENGE

As the company grew and expanded it was looking for a professional and upgraded identity that conveyed value to its potential clients and helped overcome the doubt and wariness that often infiltrates agency space. 



THE DELIVERABLES

Brand Strategy / Visual Brand Identity / Visual Brand Identity / Voice and Mission creation / Visual Diagram and Explainer Series / Brand Guidelines / Website Development / Content Marketing Strategy


With a unique booking and analytics system that gives chiropractors an edge in growing their practice, Patients on Command  needed a compleing, yet simple, way to show chiropractic clients that they were “not just another agency.” 

BRANDMARK

The brandmark and logo system is easily adaptable across many mediums and the color pallet is unique among the industry while still providing the luxury appeal the founder desired. Custom patterns and graphics finished off the identity, creating something truly inque in this industry.

THE SOLUTION

DYM worked with the founder to create a completely new and upgraded brand identity, website, and content marketing strategy. Our main focus was to have a memorable identity clearly positioned to highlight its value compared to its competitors. 


We crafted a clear, user friendly series of diagrams and outlines that function  as explainers on the website, social media, and throughout their marketing materials using data to prove how and why Patients on Command are different.